| dc.description.abstract |
For professionals in any work area today, with the advent of sophisticated information technology there is a major shift evident in the way they communicate internally and externally. Dealing with words, figures and data with effective business communication could redefine the business processes today. Language is a learned social behavior, and how we use it to communicate is important. Language not only communicates ideas but it also builds rapport and creates elationships between colleagues. Most work in organizations happens through meetings, presentations, negotiations, discussions face-to-face or via multimedia. And it is through these communications that managers are judged or they judge. |
en_US |